In episode #2396, Neil and Eric talk about how to create a marketing moat around your business. Customers will always prefer buying from brands that they know and trust, but how do you go about building that affinity with your audience? We unpack what it means to create a marketing moat around your business, why it’s about more than just creating an amazing product and some of the best ways to build trust with your customers over time.
TIME-STAMPED SHOW NOTES:
[00:20] Today’s topic: How to Create a Marketing Moat Around Your Business.
[00:30] What it means to have a marketing moat around your business.
[01:02] The role of marketing and media in establishing trust with your customers.
[01:37] How to create excitement around your brand beyond producing a quality product or service.
[02:39] Examples of how brands differentiate themselves in novel and interesting ways.
[05:39] That’s it for today! Don’t forget to rate, review, subscribe, and check us out on YouTube!
Go to https://www.marketingschool.io to learn more!
Links Mentioned in Today’s Episode:
Don’t forget to help us grow by subscribing and liking on YouTube!
Leave Some Feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
Single Grain << Eric's ad agency
NP Digital << Neil's ad agency
Twitter @neilpatel
Twitter @ericosiu
Learn more about your ad choices. Visit megaphone.fm/adchoices
Discover Latest Episodes
In episode #2562, we are discussing creator economy 2.0 and the different (theoretical) dynamics at play that make it difficult to build a creator startup in 2023. Tune in to hear a breakdown of the 4...
Ravi Theja Yada explains why behavioral analytics is superior to traditional metrics when it comes to understanding your consumers at the Leveling Up Founders' event. TIME-STAMPED SHOW NOTES:...
In episode #2561, you’ll learn how Warren Buffett’s approach to investing within his circle of confidence can be applied to content creation. Learn how to yield results by taking a simple but effe...