In Episode #123, Neil and Eric discuss the ways you can create form fields that lead to conversion. Listen to know more about which form field strategies actually work and which ideas you can incorporate into your own.
Time Stamped Show Notes:
- 00:27 – Today’s topic: How to Create Form Fields that Actually Convert
- 00:41 – Having less form fields will lead to higher conversion rates but quality will go down
- 01:00 – Break up form fields
- 02:20 – Your mileage will vary
- 02:31 – It’s about getting conversions for qualified leads
- 02:40 – Small tweaks can make a difference
- 03:32 – Remove the asterisks in your forms
- 03:41 – Leverage exit pop-ups
- 04:18 – Add a check mark for “other” options to get more insights
- 04:55 – Integrate form fields into stories
- 05:51 – Check out Quick Sprout and Neil Patel for more info on how to optimize form fields
- 06:16 – That’s it for today’s episode!
3 Key Points:
- The goal is NOT about getting the most conversions.
- Breaking up your forms into steps will help you segment your leads.
- Evaluate how to make your form fields better as the smallest tweak can make the biggest difference.
Leave some feedback:
- What should we talk about next? Please let us know in the comments below.
- Did you enjoy this episode? If so, please leave a short review.
Connect with us:
Discover Latest Episodes
In episode #2470, we explain why you’ve been thinking about AI the wrong way, and how you should approach it instead! While using AI for content creation is an incredible advancement, it still requi...
In episode #2469, we talk about how we optimize our travel for maximum output. Conferences and travel go hand in hand and we’ve figured out a few ways to ease the journey and curb jetlag. Tune in to...
In episode #2468, we break down our favorite marketing hack when speaking at conferences. We’ve been on the circuit for a few weeks and want to share our approach to marketing at events. Speaking, t...