Episode #
How to Create Irresistible Lead Magnets That Convert #1990
January 29, 2022

In episode #1990, Neil and Eric talk about how to create irresistible lead magnets that convert. Lead magnets can often seem intrusive and undesirable, but what if you offered something for free that everyone else is charging for? To learn more about what makes an irresistible lead magnet, and how to ensure they convert, make sure you tune in today!

TIME-STAMPED SHOW NOTES:

  • [00:20] Today’s topic: How to Create Irresistible Lead Magnets That Convert.
  • [00:25] A breakdown of what lead magnets are.
  • [00:57] How to offer something for free that other people normally charge for.
  • [01:33] Why having a successful lead magnet means going to the extreme.
  • [03:00] How to ensure that what you’re offering is relevant to the reader.
  • [03:20] That’s it for today!
  • [03:27] Go to https://marketingschool.io/live to learn more!

 

Links Mentioned in Today’s Episode:

 

 

Leave Some Feedback:

 

 

  • What should we talk about next? Please let us know in the comments below
  • Did you enjoy this episode? If so, please leave a short review.

 

 

Connect with Us: 

 

Discover Latest Episodes

Episode
Zoominfo’s SEO gets torched, The early winner of AI is…consultants?, How Steve Jobs was taught what a good ad looks like, and Google dropping continuous scroll in search results
July 12, 2024

In episode #2777, we discuss the collapse of ZoomInfo's organic traffic, the short-term gains and long-term drawbacks of certain SEO strategies, the success of consulting companies in the AI boom, the...

Episode
Does embedding YouTube videos help with SEO rankings?, Over-optimized SEO features associated with Google traffic declines, CMO tenure falls to lowest level in more than a decade, and AI will make marketing harder, not easier
July 11, 2024

In episode #2776, we discuss embedding YouTube videos to boost website traffic and conversions, Google's preference for its own platforms, and the challenges CMOs face with short tenures and AI's grow...

Episode
Perplexity’s keyword visibility goes up 86%, Why mainstream media is dead, and SaaS companies are spending $2.64 to generate $1 of revenue
July 09, 2024

In episode #2775, we discuss programmatic SEO, the effectiveness of AI overviews, the rise of podcasts and the decline of mainstream media, the challenges of SaaS companies in generating revenue, the ...