Episode #934
How to Create The Perfect Instagram Video Ad 
February 20, 2019

In episode #934, we discuss how to created the perfect Instagram ad. Tune in to hear what you have to do to make a splash.

We have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M downloads in a 30 day period. Take action: Rate, review, subscribe, and SHARE. Check the progress here!

TIME-STAMPED SHOW NOTES:

  • [00:27] Today’s Topic: How to Create The Perfect Instagram Video Ad
  • [00:35] Neil doesn’t do too much with Instagram ads. He prefers the ROI of Facebook and YouTube.
  • [01:09] Instagram isn’t the place to reach large B2B companies.
  • [01:22] The Insta audience skews younger.
  • [02:10] On Instagram, you have to hook people within the first ten seconds.
  • [02:34] Eric’s friend used to have a YouTube page that had a bunch of viral posts.
  • [02:51] Ultimately, he wanted to help other people create viral videos.
  • [03:30] Search Growth Everywhere+Kong and you will find more information on his friend.
  • [03:40] Always have a hook.
  • [03:48] Talk about the problem, the available solutions, and your solution. Then offer a deal for your product or service.
  • [04:30] Ideally, you are offering the best solution.
  • [04:58] That’s it for today!
  • [05:06] We hit our goal of 1 Million downloads! So, we will be throwing a free event in Los Angeles. Check out our website and continue listening to our podcast for further details.

Leave some feedback:

  • What should we talk about next? Please let us know in the comments below.
  • Did you enjoy this episode? If so, please leave a short review.

Connect with us:

Discover Latest Episodes

Episode
Is There Really A Summer Slump In B2B Marketing?, How We Are Managing Multiple Offers Right Now, What Are We Doing To Build A Brand
June 12, 2025

In this episode #2987, Eric Siu and Neil Patel discuss navigating B2B summer slumps, managing multiple offers, and building authentic brands. They also explore the emotional side of AI-generated conte...

Episode
Meta Is Letting AI Do All The Ad Work, Elon VS Trump- A Lesson On What You Shouldn’t Do Online, We’re Seeing Marketing Pick Up In Countries That Are Cutting Rates
June 11, 2025

In this episode #2986, Eric Siu and Neil Patel discuss AI in advertising, the need for human-AI collaboration, and challenges for small businesses. They also touch on online feuds and global marketing...

Episode
Famed Investor Asserts That AI Is Underhyped, How ChatGPT Connectors Are Changing The Game For Businesses
June 10, 2025

In this episode #2985, Eric Siu and Neil Patel discuss the rapid rise of AI adoption, major infrastructure investments, and the future of AI in marketing. They explore market valuations, the efficienc...