Episode #1216
How to Do An Audience Survey To Serve Your Customers Better
November 29, 2019

In episode #1216, we talk about how to do a survey in order to better serve your audience! We use the example of our recent Growth Accelerator event and the survey we did after the fact to gauge what the audience liked the most and their thoughts for improvement. Tune in to hear how you can use a survey to get closer to your people!

TIME-STAMPED SHOW NOTES:

  • [00:25] Today’s topic: How to Do an Audience Survey.
  • [00:31] Experiences at our recent Growth Accelerator event.
  • [01:24] Some of the questions we used in our post-event survey.
  • [02:45] Why certain people do not connect with certain types of content.
  • [03:39] Maximizing what you already have before more growth.
  • [04:30] Using open-ended questions and finding the common threads in answers.
  • [06:40] Allowing space for people to add their own feedback for your benefit.
  • [07:10] That’s it!
  • [07:13] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information.

Links Mentioned in Today’s Episode:

Leave Some Feedback:

 

  • What should we talk about next? Please let us know in the comments below
  • Did you enjoy this episode? If so, please leave a short review.

 

Connect with Us: 

Discover Latest Episodes

Episode
How To Grow Fast On X
January 21, 2026

Neil and Eric break down why posting less but better is the fastest way to grow on X, reacting to a deleted Nikita Beer take on wasted reach and low quality engagement. They dive into finding your aut...

Episode
Companies Ignoring Claude Code Will Get Left Behind
January 20, 2026

In this discussion, we explore how larger companies often face greater inertia and resistance to change, especially when it comes to AI adoption. We reference an insightful Elon Musk interview that hi...

Episode
How Claude Code Can Replace Your Marketing Team
January 19, 2026

Neil and Eric break down how cloud code and AI tools are reshaping marketing teams, using real examples from go to market planning, SEO, sales outreach, and internal automation. They explain why junio...