In episode #2693, we delve deep into the intricacies of email list enrichment, YouTube strategies, and the nuances of managing and closing enterprise deals. This conversation is packed with valuable insights for marketers aiming to leverage social media profiles for richer customer data, optimize their YouTube presence, or comprehend the sales pipeline for high-value agency contracts.
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Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)
TIME-STAMPED SHOW NOTES:
- (00:00) Today’s topic: How to enrich your email list, Eric’s thumbnail coaching call, Boost YT CPM by 50%
- (01:14) Mega Hit App: Finding inbound clients and sponsors
- (03:17) YouTube thumbnail coaching call with Mike Stack
- (04:05) Testing new thumbnails for higher click-through rates
- (07:48) Enriching lead data for better targeting
- (08:06) Collecting additional information for effective sales pitches
- (08:18) Qualifying leads and sales pitches for decision-makers
- (08:39) The process of creating proposals and presentations for clients
- (09:36) The extensive follow-up process and multiple touchpoints in enterprise sales
- (10:24) Targeting seven to eight-figure contracts in enterprise sales
- (11:06) Testing different sales strategies and approaches
- (11:33) Generating leads through RFPs and homework assignments
- (12:11) Monetizing YouTube ads and boosting CPM
- (13:37) Enabling gambling and alcohol ads to boost CPM
- (14:15) Evaluating the revenue from YouTube ads
- (15:09) Using mid-rolls and promoting offers in podcasts
- (16:02) That’s it for today! Don’t forget to rate, review, and subscribe!
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- Single Grain << Eric’s ad agency
- NP Digital << Neil’s ad agency
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- X @ericosiu
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