Episode #545
How to Get Access to Influential People
January 27, 2018

In episode #545, Eric and Neil discuss how to access influential people in your space. Tune in to hear some tips on reaching out to people, getting their attention, and building a relationship.

Time-Stamped Show Notes:

  • [00:27] Today’s Topic: How to Get Access to Influential People
  • [00:35] First and foremost, start a podcast!
  • [00:50] Have a unique spin on what you’re doing.
  • [01:32] When Eric started, he would spend six hours per week on the podcast only to get 9-30 downloads per day.
  • [02:07] However, it helped Eric to build his network.
  • [02:26] Interviewing people will make it a little harder to build a business relationship after the fact.
  • [03:14] If you don’t get respect, you can’t call on people for favors.
  • [03:30] Offer your services to people to gain respect.
  • [04:28] People often offer to work for free just to make a connection.
  • [05:28] Figure out a person’s interests to work a better angle to establish a relationship.
  • [06:22] A YouTube marketer offered Neil a way to gain more viewers.
  • [07:22] Now, the marketer is a friend and network connection of Neil’s.
  • [07:50] It’s easy to find a person’s email (try Hunter.io).
  • [08:02] Take a risk and email people offering them something you think they would need.
  • [08:43] That’s all for today!
  • [08:45] Go to Singlegrain.com/Giveway for a special edition of Crazy Egg, the heat mapping tool.

Leave some feedback:

  • What should we talk about next? Please let us know in the comments below.
  • Did you enjoy this episode? If so, please leave a short review.

Connect with us:

Discover Latest Episodes

Episode
Evidence That Google Detects AI-Generated Content
January 21, 2025

In episode #2902, Eric Siu and Neil Patel discuss the integration of AI tools in marketing strategies, M&A strategies, the differences in ad revenue between platforms like Pornhub and YouTube, and...

Episode
How Many People Do CEOs Really Rely On in an Org?
January 17, 2025

In episode #2901, Eric Siu and Neil Patel discuss the concept of how many individuals leaders can truly count on within their organizations, the role of AI agents in ad targeting versus traditional hu...

Episode
The Best AI Apps for Business in 2025
January 16, 2025

In episode #2900, Eric Siu and Neil Patel discuss various AI tools that can enhance business productivity, the rise of influencer marketing exemplified by MrBeast, Tesla's unique approach to marketing...