Episode #750
How to Get More Traffic From The Google Page Speed Update
August 20, 2018

In episode #750, Eric and Neil discuss how you can get more traffic just by making your site load quickly. Tune in to hear how you can speed up your website.

TIME-STAMPED SHOW NOTES:

  • [00:27] Today’s Topic: How to Get More Traffic From The Google Page Speed Update
  • [00:55] Page speed has always been a factor, but now they are rolling out page speed algorithm updates.
  • [01:45] Eric’s site was run through GTMetrix to show him what was slowing it down.
  • [02:21] He then cleaned up the slow parts and tested out the site again.
  • [02:48] He got a substantial bump in visitors once he sped up his site.
  • [03:25] Neil uses Google AMP and MaxCDN to make sure his site loads quickly and is routing through local servers across the globe.
  • [03:45] Neil’s site also uses lazy loading, so things load as you scroll.
  • [04:07] Make sure to compress images and reduce javascripts.
  • [04:30] Bad code will ruin a site.
  • [04:53] Make sure to make the most of what you already have instead of chasing new, shiny objects.
  • [05:34] That’s it for today!
  • [05:38] If you could take two minutes out of your day, we are trying to improve the listening experience for you, so go to Singlegrain.com/survey and help us gain some insight into what matters to our listeners.

Leave some feedback:

  • What should we talk about next? Please let us know in the comments below.
  • Did you enjoy this episode? If so, please leave a short review.

Connect with us:

Discover Latest Episodes

Episode
The 7 Powers Of Business
December 30, 2025

Neil and Eric break down Hamilton Helmer’s 7 Powers framework for building a durable competitive business: branding, process power, switching costs, scale economies, cornered resources, network econ...

Episode
How Marketing Will Completely Change in 2026
December 29, 2025

Neil and Eric break down their biggest marketing predictions for 2026, covering SEO’s rebound, AEO reality checks, AI workflow automation, community building, in-person events, and why switching cos...

Episode
Is Storytelling the New Marketing?
December 26, 2025

Neil and Eric break down why “storyteller” is suddenly the hottest corporate job title, from a Wall Street Journal trend to LinkedIn listings doubling in a year and Vanta paying up to $274,000 for...