Episode #
How To Get The Best Speakers For Your Events (For Free), Are TikTokers Really Broke?, What I Learned From Hosting A Private Summit With 185 Business Operators, They Raised $25M And Spent $12M On A Domain, Agency Is Eating The World
May 07, 2025

In episode #2967, Eric Siu and Neil Patel discuss building relationships to attract top event speakers, share marketing insights from a private summit, and examine TikTok advertising. They highlight the value of authenticity in events, the impact of domain name investments, and the importance of AI, high agency, and distribution in driving success.

Note: This episode is recorded while traveling. Audio quality is reduced compared to typical episodes.

TIME-STAMPED SHOW NOTES

(00:00) Building Relationships for Success

(02:49) Marketing Secrets from a Private Summit

(06:01) The Reality of TikTok Advertising

(09:00) Lessons from Hosting a Private Summit

(12:04) The Importance of Authenticity in Events

(15:07) The Cost of a Domain Name

(17:48) The Rise of AI and High Agency

(20:48) Distribution as a Key to Success

Prefer single topic episodes? Head over to our YouTube channel.

To suggest a topic, go to https://www.marketingschool.io.

For more content from Eric and Neil, check out Eric’s Leveling Up with Eric Siu YouTube channel and Neil’s Neil Patel YouTube channel.

Connect with Us:

Single Grain << Eric's ad agency

NP Digital << Neil’s ad agency

X @neilpatel, @ericosiu

Instagram @neilpatel, @ericosiu

Drop Us a Review If You Enjoyed the Episode!

Discover Latest Episodes

Episode
How Netflix Is Revolutionizing Ad Buying, Bosses Are Done Being ‘Nice’, 14M YouTuber Quits – Is Going Viral Worth It?
May 28, 2025

In this episode #2979, Eric Siu and Neil Patel discuss how AI is transforming advertising, including Netflix's dynamic ad placements. They explore shifts in digital marketing, evolving workplace expec...

Episode
SEO Attribution Is COMPLETELY F**CKED, Dressing Nice Doesn’t Make You More Money, How To Get A 50% Discount On Luxury Clothes
May 27, 2025

In this episode #2978, Eric Siu and Neil Patel discuss the challenges of SEO attribution, the evolution of marketing, and the need to prioritize customer value over metrics. They also explore the role...

Episode
Why I Fired My $25k/mo YouTube Agency, The Business Case for AI Mode, Website Traffic Is Toast (The Rapid Decline)
May 26, 2025

In this episode #2977, Eric Siu and Neil Patel discuss Neil’s experience with a YouTube agency, emphasizing the importance of strong scripts and the challenges with communication. They share insight...