Episode #202
How to Grow Your Business with YouTube in 2017
February 18, 2017

In Episode #202, Eric and Neil discuss how to grow your business with YouTube in 2017. Tune in to learn what type of videos attract a larger audience and how to get the most out of your videos through collaborating with others and repurposing your content across many different platforms.

Time Stamped Show Notes:

  • 00:27 – Today’s topic: How to Grow Your Business with YouTube in 2017
  • 00:35 – YouTube is the number 2 search engine in the world and is owned by Google
  • 00:50 – First, go live on YouTube
    • 01:05 – Use Wirecast or ScreenFlow for Mac to stream simultaneously on other platforms
  • 01:39 – Second, create educational videos
    • 01:51 – Neil shares what he does when goes to the studio and records
    • 02:09 – The video clips pop out in Facebook and encourages a following
    • 02:14 – Educational or tutorial videos work for corporate brands as well
    • 02:50 – You can convert people into customers
  • 03:00 – Repurpose your video
  • 03:56 – If you’re doing ads, re-target them
    • 04:28 – Make sure you connect your YouTube with AdWords account and Google Analytics account
    • 04:43 – Retargeting has been effective for Neil
    • 05:15 – The videos must answer all the objections the people have
    • 05:37 – Create a pre-roll video that you can put in front of your other YouTube videos
  • 06:04 – TubeBuddy and VidIQ will allow you to peek at your competitors’ statistics
    • 06:29 – There’s also suggested tags that help your videos rank
    • 06:47 – Check Appsumo for the price
  • 06:57 – Collaborating with people in your niche can grow your network
    • 07:09 – You can cross-promote each other
  • 07:20 – Leverage YouTube by promoting it through your other platforms
    • 07:41 – This will give you more subscribers leading to more revenue
  • 07:50 – That’s it for today’s episode!

3 Key Points:

  1. Educational videos or tutorials attract more subscribers which can further generate more revenue.
  2. Repurposing is a good way to take your content even further.
  3. Leverage Youtube by promoting it across your other platforms.

Leave some feedback:

  • What should we talk about next? Please let us know in the comments below.
  • Did you enjoy this episode? If so, please leave a short review.

Connect with us:

Discover Latest Episodes

Episode
Uber’s $650m secret business, Deepfake CFO, and Email marketing hacks for 2024
March 01, 2024

In episode #2689, we delve into various topics, including Uber's undisclosed business practices, the surge of deep fake scams, the pivotal role of blockchain technology in safeguarding identities, and...

Episode
Exposing Secrets From a Founder’s Retreat
February 29, 2024

In episode #2688, we discuss our recent founders' retreat in Phoenix, Arizona, where we gathered with a group of successful entrepreneurs and business owners. We share insights and lessons learned fro...

Episode
This Ex-Advisor Reveals the REAL Path to Wealth
February 28, 2024

Humphrey Yang discusses the financial challenges faced by younger generations and offers insights on building wealth. He highlights the significance of saving and investing, recommending a focus on in...