Episode #
How To Hire Content Creators (TikTok, Instagram, Twitter, etc.) #2142
June 30, 2022

In episode #2142, Neil and Eric talk about how to hire content creators (TikTok, Instagram, Twitter, etc.) Influencer prices have gone up by staggering amounts and you may not be able to afford the ones with hundreds of thousands of followers, let alone get their attention! Learn how to identify micro-influencers who are creating amazing content but don’t have a massive following yet and collaborate with them to grow your social media presence at a price you can afford!

TIME-STAMPED SHOW NOTES:

  • [00:20] Today’s topic: How To Hire Content Creators (TikTok, Instagram, Twitter, etc.)
  • [00:28] How to identify the best content creators on different platforms.
  • [01:21] Why you should look for micro-content creators.
  • [01:53] What to do if you already have a substantial audience.
  • [02:56] That’s it for today! Don’t forget to rate, review, and subscribe to this podcast!
  • [03:23] Visit https://www.marketingschool.io/live to learn about our next event from 29-31 August!
  • [03:41] Go to https://www.marketingschool.io to learn more!

Links Mentioned in Today’s Episode:

 

 

Leave Some Feedback:

 

 

  • What should we talk about next? Please let us know in the comments below
  • Did you enjoy this episode? If so, please leave a short review.

 

 

Connect with Us: 

 

 

 

 

Discover Latest Episodes

Episode
Is This the Best Vibe Coding Design App?
October 28, 2025

Hosted by Neil and Eric, this episode dives into real-world CRO workflows, using Spiralyze-style A/B test insights to guide changes, and rapid AI prototyping with Alloy.app to keep designs on-brand wi...

Episode
GEO is not different than SEO. BUT…
September 18, 2025

In this episode, Eric and Neil break down the evolution of SEO into GEO, AEO, and LLMO, and why marketers must adapt to shifting client demands. They explore how platforms like Reddit and YouTube now ...

Episode
What to Do If Someone Copies Your Product?
September 17, 2025

In this episode #3042, Eric and Neil break down the competitive landscape and market positioning, the role of personalization in advertising, and hiring strategies that spotlight candidates with prove...