Episode #766
How to Hire Full-Time SEOs That Don’t Suck
September 05, 2018

In episode #766, Eric and Neil discuss how to hire solid SEOs. Tune in to hear how you find great SEOs that don’t suck.

TIME-STAMPED SHOW NOTES:

  • [00:27] Today’s Topic: How to Hire Full-Time SEOs That Don’t Suck
  • [00:35] Don’t just believe the resume.
  • [01:00] The real test is to see what changes they would make to your website and if they can implement specific changes.
  • [01:40] Test them out on a temp basis before you hire full-time.
  • [02:05] Good SEOs have “burnt” their own websites.
  • [03:10] The more seasoned you are with running experiments, the better a hire you will be.
  • [03:35] Ask potential hires about their weaknesses and really get into the nitty gritty.
  • [04:05] Make sure they know how to modify basic HTML code.
  • [04:23] You want people who can take action.
  • [04:32] Go to the Marketing School website and find our post about SEO interview questions.
  • [04:40] Check out the potential hire’s website.
  • [04:59] That’s all for today!
  • [05:01] Go to Singlegrain.com/Giveway for a special marketing tool giveaway!

Leave some feedback:

  • What should we talk about next? Please let us know in the comments below.
  • Did you enjoy this episode? If so, please leave a short review.

Connect with us:

 

Discover Latest Episodes

Episode
10 SEO Lessons That Still Work in the AI Era
January 28, 2026

In this episode, hosts Neil and Eric break down 10 SEO lessons that still work in the AI era, explaining why fundamentals like topic clusters, links, brands, and original content continue to win acros...

Episode
AI Won’t Destroy Jobs, It Will Create A Labor Shortage
January 27, 2026

Is AI going to destroy jobs or create a labor shortage? In this episode, hosts Neil and Eric debate how artificial intelligence impacts white collar and blue collar work, deflation, automation, and ne...

Episode
10 Ways AI Is Actually Changing Marketing
January 26, 2026

Neil and Eric break down ten real, practical ways AI is actually changing marketing right now, without the hype. From AI fluency becoming mandatory and massive gains in programmatic SEO to smarter dat...