In episode #1275, we unpack how to leverage unfair advantages in your marketing! We all have advantages, some bigger than others and building these and then leveraging them to get your business ahead is a huge part of the marketing game. Tune in hear how you can do it too!
TIME-STAMPED SHOW NOTES:
- [00:25] Today’s topic: How to Leverage Unfair Advantages in Your Marketing.
- [00:33] A few examples of an unfair advantages!
- [01:45] Building an audience before a business as a means for leverage.
- [02:28] Dominating a specific part of the market by building numbers over time.
- [04:05] Look for channels that competitors are not leveraging!
- [05:22] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information.
Links Mentioned in Today’s Episode:
- Kylie Jenner
- Beats by Dre
- Jake and Logan Paul
- Warren Buffett
- Charlie Munger
- Ubersuggest
- Gary V
- TikTok
Leave Some Feedback:
- What should we talk about next? Please let us know in the comments below
- Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
Discover Latest Episodes
In this episode #3042, Eric and Neil break down the competitive landscape and market positioning, the role of personalization in advertising, and hiring strategies that spotlight candidates with prove...
In this episode #3041, Eric and Neil discuss how to win big enterprise logos by focusing on relationships, networking, and long-term trust. They explain the role of RFPs, challenges in tracking leads,...
In this episode #3040, Eric and Neil discuss how businesses are using AI in marketing but struggling to see real revenue results, pointing out that most companies focus on flashy tools rather than KPI...