Episode #1275
How to Leverage Unfair Advantages in Your Marketing
January 27, 2020
In episode #1275, we unpack how to leverage unfair advantages in your marketing! We all have advantages, some bigger than others and building these and then leveraging them to get your business ahead is a huge part of the marketing game. Tune in hear how you can do it too!
TIME-STAMPED SHOW NOTES:
- [00:25] Today’s topic: How to Leverage Unfair Advantages in Your Marketing.
- [00:33] A few examples of an unfair advantages!
- [01:45] Building an audience before a business as a means for leverage.
- [02:28] Dominating a specific part of the market by building numbers over time.
- [04:05] Look for channels that competitors are not leveraging!
- [05:22] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information.
Links Mentioned in Today’s Episode:
- Kylie Jenner
- Beats by Dre
- Jake and Logan Paul
- Warren Buffett
- Charlie Munger
- Ubersuggest
- Gary V
- TikTok
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