In episode #838, we discuss ways to make your SEO 10x more effective. Tune in to hear the one thing you may not be doing.

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TIME-STAMPED SHOW NOTES:

• [00:27] Today’s Topic: How To Make Your SEO 10x More Effective
• [00:48] Conversion rate optimization is the thing to do.
• [01:35] It’s the one thing in marketing that, while unpopular, is the most effective.
• [02:40] Conversion XL is a great blog for ideas and inspiration.
• [02:46] Conversion-Rate-Experts is another great resource.
• [02:57] Quicksprout is a third resource to check out.
• [03:08] If you are looking for a paid solution, look at Visual Website Optimizer.
• [04:00] Quantitative data will be helpful in determining where you lose people.
• [04:20] Using SurveyMonkey, you can get feedback you wouldn’t get from data.
• [05:35] You’re going to have to run a ton of tests to get statistical significance.
• [06:15] If you don’t have a ton of traffic and you’re in the B2B space, you may not want to optimize for sales, but rather for leads.
• [06:46] That’s all for today!
• [07:14] Go here to see how many downloads the show is getting. Also rate and review to help us meet our goal of 1 Million downloads per month. Hopefully, we’ll see you at the live event in L.A.!

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