In Episode #28 Eric and Neil teach you how to market ANY product without any funding. Get your product out there and generate more traffic without spending a dime.

Time Stamped Show Notes:

• 00:22 – How you can market anything with no budget
• 00:50 – SEO and content: Setting a foundation for your site
• 01:55 – See what people search for on Quora
  • 02:20 – Look for the most popular questions, and create content
  • 02:40 – You’ll get a lot of search traffic
  • 02:50 – Make sure it’s relevant to your business.
• 03:00 – Marketing and sales go hand in hand
• 03:25 – Reach out to people
  • 03:40 – Use emailhunter.co and LinkedIn
  • 03:55 – Layer on Clearbit to find out who is using your website
  • 04:05 – Make sure you are set up to develop a retarget list
• 04:25 – Joining the LinkedIn groups that are related to what you do
  • 04:50 – Don’t just be self-promotional
• 05:18 – Answering questions on Quora and other sites
  • 05:45 – Your own site is the foundation
  • 06:00 – Try Reddit, Growth Hackers, Inbound.org
• 06:20 – Get on podcasts
  • 06:35 – Getting interviewed can be highly profitable
• 06:50 – How to use Twitter
  • 07:00 – Find the top keywords in your industry at Buzzsumo
  • 07:25 – Collect an email list from Twitter and send out your article
  • 08:40 – It’s a really effective strategy
• 09:00 – Use social channels like Instagram, Snapchat, and YouTube
  • 09:45 – You will be able to stand out
• 10:00 – Be sure to subscribe to The Marketing School!

3 Key Points:

1. SEO and your content are the foundation for your site.
2. Marketing and sales work together.
3. Use social channels to set yourself apart from your competitors.

Resources Mentioned:

• Quora – A site that you can use to see what the popular questions are that people have right now.
• emailhunter.co and LinkedIn – Tools to find people and build a prospecting list
• Clearbit – A tool to help you track who visits your site
• Reddit, Growth Hackers, Inbound.org – Sites you can put your content on
• Buzzsumo – Find the top keywords in your industry
• Twitter, Instagram, Snapchat, and YouTube – Social channels that you should utilize in order to stand out

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Connect with us:

• NeilPatel.com
• Quick Sprout
• Growth Everywhere
• Single Grain
• Twitter @neilpatel
• Twitter @ericosiu