Episode #
How to Market Inside the Metaverse #2592
October 26, 2023

In episode #2592, we discuss the concept of the Metaverse and its potential impact on marketing. We reference an interview between Lex Friedman and Mark Zuckerberg, where they discuss the possibility of conducting interviews in the Metaverse. We express our skepticism about the Metaverse as a social network but see potential in its applications for virtual reality and augmented reality. We discuss scenarios such as virtual family gatherings and virtual car shopping. We also compare the hardware capabilities of Facebook’s Oculus with Apple’s rumored VR/AR device, expressing our belief that Apple’s hardware will be superior. Overall, we agree that the Metaverse, in whatever form it takes, will have a significant impact on advertising and marketing.

[00:00] Today’s topic: How to Market Inside the Metaverse

[00:11] Eric discusses an interview with Mark Zuckerberg and Lex Friedman

[00:32] Eric explains the improved realism of the Metaverse

[01:05] Neil shares his perspective on the value of the Metaverse

[01:50] Neil discusses the potential for virtual shopping experiences

[03:22] Neil questions the need for the Metaverse with existing technologies

[04:36] Eric considers the benefits of virtual interviews

[05:15] Neil suggests using the Metaverse for virtual office spaces

[05:40] Neil discusses the potential challenges and strengths of Facebook’s hardware

[06:04] Eric concludes the episode by emphasizing the inevitable arrival of the Metaverse

[06:26] Go to https://www.marketingschool.io to learn more!

Links Mentioned in Today’s Episode:

Don’t forget to help us grow by subscribing and liking on YouTube!

Mark Zuckerberg and Lex Friedman Metaverse Interview

Leave Some Feedback:

What should we talk about next? Please let us know in the comments below

Did you enjoy this episode? If so, please leave a short review.

Connect with Us: 

Single Grain << Eric’s ad agency

NP Digital << Neil’s ad agency

X @neilpatel 

X @ericosiu

Learn more about your ad choices. Visit megaphone.fm/adchoices

Discover Latest Episodes

The Creativity Faucet Concept (This Will 10x Your Content) #2626
December 04, 2023

In episode #2626, We discuss the concept of the creativity faucet and how it can help overcome writer's block and generate better content. We suggest using Twitter or reading to get ideas and warm up ...

Audience TAM vs Revenue TAM #2625
December 03, 2023

In episode #2625, We discuss the difference between audience TAM (Total Addressable Market) and revenue TAM. We explain that venture capitalists often look at the total addressable market when investi...

The Anatomy of New York Times’ Revenue #2624
December 02, 2023

In episode #2624, We discuss the breakdown of the New York Times' revenue. We highlight the significant role of affiliate marketing in generating income for the company, with Wirecutter affiliate comm...