Episode #
How To Price Correctly #2122
June 10, 2022
In episode #2122, Neil and Eric talk about how to price correctly. These days there are plenty of companies that spend a fortune on marketing when it may be wiser to give away items and services at more affordable rates than to spend as much on marketing. Tune in to learn about the importance of pricing correctly, when you should price yourself below the competition, and why there is more than one strategy for optimal pricing.
TIME-STAMPED SHOW NOTES:
  • [00:20] Today’s topic: How To Price Correctly.
  • [00:27] Why it’s so important to price correctly.
  • [00:48] When to price yourself below the competition.
  • [02:05] Online tools and resources to help you price correctly.
  • [02:44] The value of a metric and how to price accordingly.
  • [04:10] Why there is more than one strategy to do optimal pricing.
  • [04:52] Why you should ask yourself whether your pricing is too cheap or too expensive.
  • [05:34] That’s it for today! Don’t forget to rate, review, and subscribe to this podcast!
  • [05:34] Go to https://www.levelingup.com/live to learn more about our next live event in Los Angeles.
  • [05:53] Go to https://www.marketingschool.io to learn more!
 
Links Mentioned in Today’s Episode:
 
 
Leave Some Feedback:
 
  • What should we talk about next? Please let us know in the comments below
  • Did you enjoy this episode? If so, please leave a short review.
 
Connect with Us: 
 

Discover Latest Episodes

Episode
Where We Think Twitter is Going in the Long-Term #2301
December 07, 2022

In episode #2301, we talk about where we see Twitter going in the long term. After Elon Musk's recent acquisition of the social media platform, there has been much activity and speculation about where...

Episode
5 Tools to Help Scale Up Your Content Production #2300
December 06, 2022

In episode #2300, we share five tools that can help you scale your content production! If you are looking to save time, improve your materials, and keep moving forward, you have come to the right plac...

Episode
Do White Papers and Webinars Still Work? #2299
December 05, 2022

In episode #2299, we talk about whether white papers and webinars still work! Moving into the new year, we wanted to share some of our thoughts on the efficacy of these two avenues, and our approach t...