In episode #2191, Neil and Eric discuss how to win at LinkedIn. Of its 260 million monthly active users, only 1% create content on LinkedIn. When compared with 87% of Instagram’s one billion plus users, this is a very low statistic. Compared to most other social networks, LinkedIn is craving content, so we say: give it to them! Learn more about posting consistently and encouraging engagement through your comments section, plus so much more, in today’s show!

TIME-STAMPED SHOW NOTES:

• [00:20] Today’s topic: How to Win at LinkedIn.
• [00:25] Two tips for winning at LinkedIn: firstly, post consistent content.
• [01:15] Secondly: encourage people to leave engaging comments on your posts.
• [02:14] Eric shares an example of how comments boosted impressions on one of his posts.
• [02:52] How you can let the LinkedIn algorithm work for you; take advantage of organic reach.
• [03:37] That’s it for today! Don’t forget to rate, review and subscribe!
• [03:39] Go to https://marketingschool.io/live to learn more!

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• Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro

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