Episode #552
How You Can Get the World’s Top Marketers to Share Their Secrets with You
February 03, 2018

In episode #552, Eric and Neil explain how you can get the best marketing tactics from other marketers. Tune in to hear how you can learn the latest techniques and get ahead. 

Time-Stamped Show Notes:

  • [00:27] Today’s Topic: How You Can Get the World’s Top Marketers to Share Their Secrets with You
  • [00:36] Once people start to share a tactic, it starts to get over-used.
  • [01:00] So how do you learn about great tactics without becoming one of many using the same technique?
  • [01:24] Neil thinks marketers like to party, spend money, and talk themselves up.
  • [02:25] The creator of Growthhackers.com created the site because he wanted to have a community to share tips.
  • [02:52] Marketers are going to try to outdo each other; by putting together a panel or roundtable, you will learn great techniques because they will all spill the beans just to impress each other.
  • [03:36] You also want to share your tactics with others in order to get information back.
  • [03:55] Neil likes to share tactics that work, but are kind of on their way out.
  • [04:37] Sharing techniques that are new and on their way up, it will get spread around and overused.
  • [05:07] The key is to be really careful who you share things with.
  • [06:10] If you want marketers to share their secrets with you, your best bet is to go to conferences.
  • [06:24] Conferences are where everyone wants to show off.
  • [06:35] That’s it for today!
  • [06:37] Go to Singlegrain.com/Giveway for a special edition of Crazy Egg, the heat mapping tool.
  • [06:42] Tweet at Eric @Ericosiu and let him know if you want them to curate/bundle their podcast content.

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