Episode #
How YouTube And Spotify Are Changing The Podcast Game #2409
March 26, 2023

In episode #2409, Neil and Eric talk about how YouTube and Spotify are changing the podcast game. You might think that with five to 10 million podcasts in existence, the world of podcasts is saturated, but that couldn’t be further from the truth. In fact, now is the perfect time to get into the podcasting space; tune into this episode to hear why! 
TIME-STAMPED SHOW NOTES:

[00:21] Today’s topic: How YouTube And Spotify Are Changing The Podcast Game.

[00:27] The recent announcement made by Spotify impacts the discoverability of podcasts on the platform. 

[00:53] How YouTube is taking advantage of the podcast space. 

[01:03] Comparing the number of YouTube Music/Premium and Spotify subscribers. 

[02:01] The importance of having a video version of your podcast. 

[03:00] The number of podcasts that exist. 

[03:12] Figures that show how to podcast growth has been decreasing over the years. 

[03:42] Why Spotify is putting so much money into podcasting.

[04:31] Go out there and create a podcast! 

[04:48] Tools that you can use to repurpose your podcast content. 

[05:20] That’s it for today! Don’t forget to rate, review, and subscribe!

Go to https://www.marketingschool.io to learn more!

Links Mentioned in Today’s Episode:

Spotify

YouTube Music

Exploding Topics

Joe Rogan

ChatGPT

Craftly.AI

Jasper

Don’t forget to help us grow by subscribing and liking on YouTube!

Leave Some Feedback:

What should we talk about next? Please let us know in the comments below

Did you enjoy this episode? If so, please leave a short review.

Connect with Us: 

Single Grain << Eric’s ad agency

NP Digital << Neil’s ad agency

Twitter @neilpatel 

Twitter @ericosiu

Learn more about your ad choices. Visit megaphone.fm/adchoices

Discover Latest Episodes

Episode
The P*rnhub Email Recap Marketing Strategy
January 14, 2026

Neil and Eric break down a controversial email marketing stunt inspired by a P hub recap, debating open rates, spam risk, and long-term brand damage. The conversation expands into X versus LinkedIn fo...

Episode
Why People Hate Agencies
January 13, 2026

hosts Neil and Eric break down why product builders get more respect than agencies, how bad agency experiences shape perception, and why products compound better than labor. They unpack AI-first teams...

Episode
How To Get Rich Using Claude Code
January 12, 2026

Discover how cloud code and AI coding tools like Claude Opus are changing who can build software, grow businesses faster, and unlock massive leverage without traditional coding skills. Neil and Eric b...