Episode #1125
Is Growth Hacking Still Relevant?
August 30, 2019

In episode #1125, we discuss growth hacking and if it is still relevant. Tune in to hear our thoughts!

TIME-STAMPED SHOW NOTES:

  • [00:25] Today’s Topic: Is Growth Hacking Still Relevant?
  • [00:40] Around 2012, one of Neil’s partners coined the term, “growth hacking”.
  • [01:49] Growth hacking isn’t dead, but Neil doesn’t care for the term.
  • [02:20] We’ve both been called growth hackers, but we prefer to be called marketers.
  • [02:55] Evolve your skills as a marketer. Think about long-term growth.
  • [03:11] Growth hackers think about the variables and long-term growth.
  • [03:36] That’s it for today!
  • [03:43] Go to Marketing School to check out a video that will help you grow your business and to sign up for our live Mastermind.

Leave some feedback:

  • What should we talk about next? Please let us know in the comments below.
  • Did you enjoy this episode? If so, please leave a short review.

Connect with us:

Discover Latest Episodes

Episode
The K-Shaped Future of Work
February 05, 2026

In this episode, hosts Neil and Eric break down the K-shaped future of software engineering, marketing, and white-collar work in the age of AI. They explain why senior talent is winning while junior r...

Episode
Revenue Per Employee Is Skyrocketing
February 04, 2026

Neil and Eric break down why revenue per employee is exploding and what AI means for the future of work, education, and careers. They unpack ARR per FTE trends, why top companies need fewer people, an...

Episode
This AI Finds Peoples Calendly And Books Sales Demos
February 03, 2026

Neil and Eric break down how AI is reshaping sales, hiring, and enterprise growth, from AI agents booking demos to why AI-driven outreach is making it harder to stand out. They dive into AI fluency, h...