In episode #2436, we discuss the unlikely collaboration between mobile coverage company Mint Mobile and fast food chain, Jack in the Box. Both companies are targeting the same demographic and by some stroke of marketing ingenuity, they recognized this and decided to band together. Tune in for details of this unexpected collab and find out how it may prove to be mutually beneficial in the long run.
TIME-STAMPED SHOW NOTES:
- [00:20] Today’s topic: The Mint Mobile and Jack in the Box collab.
- [00:27] Details of the unexpected collab.
- [01:26] The scale of Jack in the Box in the US.
- [02:55] Why the collab is a smart move for Mint Mobile.
- [03:36] Marketing goals outside of revenue.
- [04:18] That’s it for today! Don’t forget to rate, review, and subscribe!
Go to https://www.marketingschool.io to learn more!
Links Mentioned in Today’s Episode:
- Don’t forget to help us grow by subscribing and liking on YouTube!
- Mint Mobile
- Jack in the Box
Leave Some Feedback:
- What should we talk about next? Please let us know in the comments below.
- Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
- Single Grain << Eric’s ad agency
- NP Digital << Neil’s ad agency
- Twitter @neilpatel
- Twitter @ericosiu
Learn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information.
Discover Latest Episodes
Neil and Eric break down why high agency is becoming more valuable than raw intelligence in the age of AI. They discuss Andre Karpathy’s views, Klarna’s AI experiment, why speed and execution now ...
In this episode, hosts Neil and Eric break down how operator creators should price influencer deals, why most founders undercharge, and when sponsorships hurt long term business growth. They share rea...
In this episode, Neil and Eric break down why running a company feels like a sandwich every day, from CEO pressure and people problems to impostor syndrome and nonstop decision making. They compare fo...