Episode #
Lessons Learned From 7 Years of Podcasting #2365
February 10, 2023

In episode #2365, Eric and Neil discuss lessons learned from seven years of podcasting. Listen in as we reflect on our very first episode in 2016, the mistakes we have made along the way, and our advice to help you expand your reach, grow your audience, and monetize your podcast, plus so much more!

[00:20] Today’s topic: Lessons Learned From 7 Years of Podcasting.

[00:25] Looking back on the first episode of this podcast, recorded in Vegas in 2016.

[01:36] The value of doing podcast trades early on.

[03:00] How short-form video content can expand your reach.

[03:50] Why we caution against podcast topics that are too niche.

[04:05] Why it’s easier to get more listens on episodes with guests.

[05:02] How you can monetize your podcast audience.

[05:21] Short sales cycles versus the high lifetime value of podcast clients.

[06:42] What we’ve learned about the length of our podcast episodes. 

[07:46] Why ratings and reviews are so valuable!

[08:59] The value of consistency, fostering a sense of community, and more.

[10:04] That’s it for today! Don’t forget to rate, review and subscribe!

[10:09] Go to https://marketingschool.io/live to learn more!

Links Mentioned in Today’s Episode:

Leveling Up Mastermind

Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro

Leave Some Feedback:

What should we talk about next? Please let us know in the comments below

Did you enjoy this episode? If so, please leave a short review.

Connect with Us: 


Quick Sprout 

Growth Everywhere

Single Grain

Twitter @neilpatel 

Twitter @ericosiu

Learn more about your ad choices. Visit megaphone.fm/adchoices

Discover Latest Episodes

What Warren Buffett’s $130B Cash Hoard Is Telling Us as Marketers #2404
March 20, 2023

In episode #2404, Neil and Eric talk about what marketers can learn from Warren Buffett’s $130B cash hoard. One of Warren Buffett’s key investor strategies is buying good businesses at a reasonabl...

How Digital Advertising Will Change in 2023 & Beyond #2403
March 19, 2023

In episode #2403, Neil and Eric talk about how digital advertising will change in 2023 and beyond. Major developments in artificial intelligence (AI) along with increased privacy and tracking limitati...

How The Best Marketers Manage Their Most Important Resource, Time #2402
March 18, 2023

In episode #2402, Neil and Eric talk about how the best marketers manage their most important resource, time. Tune in as we discuss some of the top methods for managing your routine and how to get the...