Episode #1220
Marketing Checklist for 2020
December 03, 2019

In episode #1220, we share our marketing checklist for the coming year. Monetizing voice-based traffic, using a customer data platform, and readjusting your SEO strategy are only a few of the tips we offer to help you stay relevant in 2020. Tune in to hear why you should sell on live, sprout your content, and add a checkout bump to your site! 

TIME-STAMPED SHOW NOTES:

  • [00:25] Today’s topic: A Marketing Checklist for 2020. 
  • [00:37] Listen to the last episode we did about the opportunities for 2020. 
  • [01:02] The tools you can use to monetize voice-based traffic.   
  • [01:20] What customer data platforms allow you to do and the increasing value of data. 
  • [02:03] How to readjust your SEO strategy for 2020, including updating and translating content.  
  • [02:54] Survey your audience before the end of the year. 
  • [03:38] Go live to sell on social media once a week. 
  • [04:05] The importance of sprouting your content and leveraging the omnichannel.  
  • [05:10] Examples of how you can grow by offering a free product.  
  • [06:09] Focusing on your brand and creating content.  
  • [06:52] Why you must add a checkout bump to your site. 
  • [07:25] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information.

Links Mentioned in Today’s Episode:

Leave Some Feedback:

 

  • What should we talk about next? Please let us know in the comments below
  • Did you enjoy this episode? If so, please leave a short review.

 

Connect with Us: 

Discover Latest Episodes

Episode
ChatGPT Quietly Switches From Bing to Google
July 14, 2025

In this episode #3004, Eric Siu and Neil Patel discuss the shift from Bing to Google and the Microsoft-OpenAI partnership’s impact on businesses. They cover how marketing agencies are evolving amid ...

Episode
MrBeast’s SaaS Decision – A Mistake?, Pay per Crawl Launches for AI, Listicles Are Back, Why You Need Them for LLMs, How LLMs Will Rank You in the Future, AI Content Farms Are the New Arbitrage?
July 10, 2025

In this episode #3003, Eric Siu and Neil Patel discuss MrBeast's ViewStats and the AI thumbnail backlash, Cloudflare's pay-to-play model, and how LLMs are shaping the future of SEO. They also cover th...

Episode
The Collapse of Jaguar, How Meta Is Buying OpenAI Right in Front of Us, AI Mode vs. Classic Search Data, ChatGPT 5 Will Be INSANE
July 09, 2025

In this episode #3002, Eric Siu and Neil Patel discuss the collapse of Jaguar due to marketing missteps and the importance of understanding core audiences. They dive into Meta's AI acquisitions, compa...