Episode #
Mastering Influencer Marketing: Tips and Tactics #2352
January 27, 2023

In episode #2352, the focus is on tips and tactics for mastering influencer marketing. Neil and Eric discuss the do’s and don’ts of influencer marketing and share some valuable tools that you can use to measure engagement. Tune in today to hear it all! 
TIME-STAMPED SHOW NOTES:

[00:20] Today’s topic: Mastering Influencer Marketing: Tips and Tactics.

[00:37] Why engagement levels are much more important than follower count when it comes to influencer marketing.

[00:46] Reasons why you should avoid using influencers who have a very broad follower base. 

[01:09] What an influencer should be posting about your product or service?

[01:52] The benefits of rotating through a wide range of different influencers. 

[02:16] A story that highlights the importance of timing. 

[02:56] Valuable tools for measuring engagement.

[03:25] Why do you need to learn to negotiate in order to make a success of influencer marketing? 

[03:20] That’s it for today! Don’t forget to rate, review and subscribe!

[03:24] Go to https://marketingschool.io/live to learn more!

Links Mentioned in Today’s Episode:

Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro

Use Sparktoro and MightyScale to measure engagement. 

Leave Some Feedback:

What should we talk about next? Please let us know in the comments below

Did you enjoy this episode? If so, please leave a short review.

Connect with Us: 

Neilpatel.com

Quick Sprout 

Growth Everywhere

Single Grain

Twitter @neilpatel 

Twitter @ericosiu

Learn more about your ad choices. Visit megaphone.fm/adchoices

Discover Latest Episodes

Episode
Netflix posts to YouTube to steal back the traffic, Building startups via Telegram, and more
March 28, 2024

In episode #2708, We discuss various marketing strategies and trends, including Netflix's approach of posting clips on YouTube, the impact of social media on distribution, the decline of movi...

Episode
How Pat Flynn Built Deep Pocket Monster to 850k Subs In A Blink Of An Eye
March 27, 2024

Pat Flynn and Eric Siu share key insights for entrepreneurial success, emphasizing storytelling, overcoming comparison, and building community. They highlight the evolution of income reports and the i...

Episode
Gartner predicts search traffic will drop 26%, 40% of Americans use TikTok for search, Newsletter businesses are bad, The marketing of Bitcoin, and more
March 27, 2024

In episode #2707, we discuss Gartner's prediction of a 26% drop in search traffic, the increasing popularity of alternative platforms and social networks, and the significant inflows of assets into Bi...