In episode #1843, Neil and Eric speak to the biggest mistakes they have made while growing their software. Some of the main lessons our hosts learned include picking software with a large TAM and small churn rate, optimizing for customer development, and more!
TIME-STAMPED SHOW NOTES:
- [00:25] Today’s topic: Mistakes That Neil and Eric Made While Growing Their Software.
- [01:18] The danger of selling software with a small TAM and big churn.
- [01:51] Doing customer development and remembering not to undercharge.
- [02:58] Using the freemium model and having good onboarding.
- [03:57] Continuously iterating and making your product better.
- [04:05] Remembering to vet employees and have a focused offer.
- [04:41] That’s it for today!
- [04:42] Go to marketingschool.io/live to learn more about our upcoming live event.
Get ad-free listening plus exclusive content with Marketing School Pro. Try for free at http://www.marketingschool.io/pro
Links Mentioned in Today’s Episode:
Openview
Leave Some Feedback:
- What should we talk about next? Please let us know in the comments below
- Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
Discover Latest Episodes
In this episode, hosts Neil and Eric break down 10 SEO lessons that still work in the AI era, explaining why fundamentals like topic clusters, links, brands, and original content continue to win acros...
Is AI going to destroy jobs or create a labor shortage? In this episode, hosts Neil and Eric debate how artificial intelligence impacts white collar and blue collar work, deflation, automation, and ne...
Neil and Eric break down ten real, practical ways AI is actually changing marketing right now, without the hype. From AI fluency becoming mandatory and massive gains in programmatic SEO to smarter dat...