Learn Marketing from Neil and Eric Get Started
Episode #792
My Content Marketing Isn’t Working. What Should I Do? 
October 01, 2018

In episode #792, Eric and Neil discuss what you should do when your content marketing isn’t getting you any traffic or sales. Tune in to hear how you can turn things around.

TIME-STAMPED SHOW NOTES:

  • [00:27] Today’s Topics: My Content Marketing Isn’t Working. What Should I Do?
  • [00:40] When Eric joined Singlegrain, their traffic was flat.
  • [01:03] They audited their work and found the articles were low-quality and the algorithm wasn’t picking anything up in their content.
  • [01:52] There are two camps: Blogger with no traffic, blogger with traffic but no sales.
  • [02:10] If you don’t have traffic, try using SEMRush to figure out what is going wrong.
  • [02:20] If a keyword has a high CPC, it means that the traffic is worth more.
  • [03:00] If you aren’t making sales, you probably need to be more aggressive and use exit pop-ups, sliders, opt-ins, email marketing, drips, etc.
  • [03:30] You will start seeing revenue when you create funnels.
  • [03:47] Ahrefs has a keyword difficulty tool that shows how difficult it is to rank for a given keyword.
  • [04:35] Your content may not take off right away, but if you use the aforementioned techniques, it will go well for you.
  • [04:52] If you aren’t generating revenue, try quizzes.
  • [05:22] That’s it for today!
  • [05:31] Go here to see how many downloads the show is getting. Also rate and review to help Eric and Neil meet their goal of 1 Million downloads per month. They will throw a live event once they reach their goal.

Leave some feedback:

  • What should we talk about next? Please let us know in the comments below.
  • Did you enjoy this episode? If so, please leave a short review.

Connect with us:

 

Discover Latest Episodes

Episode #1538
Are TV Ads Still Relevant?
October 22, 2020

In episode #1538, we are going to talk about if TV ads are still relevant. In today’s day and age, branding, reach, and impressions are vital, and it is so important to try and zag when everybody el...

Episode #1537
Do This If Your Facebook Ad Account Gets Banned or Suspended
October 21, 2020

In episode #1537, we hear about what to do if you if your Facebook ad account gets banned. With new policies, it is easy to get flagged, highlighting the importance of a backup plan. Tune in today to ...

Episode #1536
How to Write Perfect Cold Emails That Don’t Get Ignored
October 20, 2020

In episode #1536, we cover the often-dreaded cold email. We hear about what makes a good subject line, Neil and Eric’s personal experience sending cold emails and the importance of having a good bod...