Episode #
Netflix’s Genius Instagram Strategy
October 21, 2023

In episode #2587, we talk about Netflix’s genius Instagram strategy. The strategy includes creating multiple branded social media accounts which then significantly increases your reach while keeping expenses minimal. Tune in to hear our discussion on David Park’s X (Tweet) and how Netflix is leveraging Instagram accounts to fuel its growth. We also look at three steps David Park uses to clarify the strategy. It’s a short one today, so start listening now. 


  • (00:01) Today’s topic: Netflix’s genius Instagram strategy.
  • (00:19) David Park’s X (Tweet): How the strategy of making a bunch of branded social media accounts multiplies your impressions at a low cost.
  • (00:57) The different Instagram accounts linked to Netflix.
  • (01:55) Leveraging Instagram pods for growth.
  • (02:20) Replicating social accounts based on different countries and languages.
  • (02:50) The Instagram strategy: 3 Steps to follow according to David Park.
  • (03:22) That’s it for today! Don’t forget to rate, review, and subscribe!

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