Episode #872
Our Master Marketing Plan for the New Year (Part 2)
December 20, 2018

In episode #872, we discuss Eric’s marketing plan for the new year. Tune in to hear Eric’s tactics for success in 2019.

We have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M downloads in a 30 day period. Take action: Rate, review, subscribe, and SHARE. Check the progress here!

TIME-STAMPED SHOW NOTES:

  • [00:27] Today’s Topic: Our Master Marketing Plan for the New Year (Part 2)
  • [01:01] Eric’s traffic is currently around 200,000/month.
  • [01:05] Just a couple of years ago, they were only at 4000/month.
  • [01:25] What has been working is constantly upgrading and repurposing content.
  • [01:45] It’s important to be omnipresent, so his team will be doing live videos soon.
  • [02:08] They’re going to test sponsoring live events, as well.
  • [02:25] Eric is sponsoring the Growth Marketing Conference.
  • [03:00] Eric will not be giving software away. He’s targeting mid-market to enterprise businesses.
  • [03:30] Eric’s team doesn’t make YouTube videos yet, but they plan to do that moving forward.
  • [03:50] Ask yourself “What can I start doing?” and “What can I stop doing?”
  • [03:55] Asking yourself these questions will help you succeed in the new year.
  • [04:00] That’s it for today!
  • [04:10] Go here to see how many downloads the show is getting. Also rate and review to help us meet our goal of 1 Million downloads per month. Hopefully, we’ll see you at the live event in L.A.!

Leave some feedback:

  • What should we talk about next? Please let us know in the comments below.
  • Did you enjoy this episode? If so, please leave a short review.

Connect with us:

Discover Latest Episodes

Episode
The Wells Fargo Client Retention Strategy That Actually Works
October 16, 2026

Some agencies win clients by inviting decision makers to Formula One boxes, but Neil prefers the way banks play the wine and dining game. Bank of America sent his CFO to a World Cup game with the hote...

Episode
ChatGPT Took Our YouTube Views From 800 to 15,000
October 16, 2026

Eric built thumbnail, editing and posting skills, and his long-form YouTube videos went from about 500 views to 15,000 to 25,000. Some of the team wouldn't use them, so they had to let people go, and ...

Episode
ChatGPT Plugins Added $500K ARR in Days
October 14, 2026

Someone added $500K in ARR in a week by putting their app in ChatGPT plugins, and Eric wants Carrot, Answer the Public and Ubersuggest in there too. Neil says that at scale, plugins help retention mor...