Episode #
Outreach Secrets: Winning Tactics to Engage Decision Makers
June 08, 2024

In this bonus episode, we give you a sneak peek into what our Agency Owners Association (AOA) hangouts look like. We discuss strategies for getting through gatekeepers, and tactics such as using LinkedIn to connect with decision-makers, starting a podcast to establish credibility, and leveraging AI chatbots as a foot in the door strategy. 

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Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) 
 
TIME-STAMPED SHOW NOTES:

(00:00) Introduction to the Coaching Call

(00:29) Challenges of Reaching Decision-Makers

(01:14) Using LinkedIn to Connect with Decision-Makers

(06:31) Establishing Credibility through Podcasting

(09:25) Building Awareness through Client Interviews and LinkedIn Articles

(12:59) Using AI Chatbots as a Foot in the Door Strategy

(16:26) Harnessing the Power of Client Testimonials and Referrals


Go to https://www.marketingschool.io to learn more!
 
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Connect with Us: 
 

Single Grain << Eric’s ad agency

NP Digital << Neil’s ad agency

X @neilpatel

X @ericosiu

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