In this episode #3012, Eric Siu and Neil Patel discuss how AI is changing the game for LinkedIn ads through personalization at scale. They also dive into lessons from a SaaS founder retreat and explore whether AI could disrupt platforms like WordPress.

TIME-STAMPED SHOW NOTES

(00:00) Personalizing LinkedIn Ads with AI

(03:06) ROI Results from Hyper-Personalized Ads

(04:17) De-anonymizing Website Visitors & Outreach Tools

(05:13) SaaS Founder Retreat Insights

(06:47) The GTM (Go-To-Market) Confusion in B2B SaaS

(08:40) Founders Want Community

(11:01) The Risk of Leverage in Business

(13:18) The Challenge of Focus vs. Opportunity

(15:30) Investor vs. Operator Mindsets

(16:34) Will AI Kill WordPress?

(20:09) WordPress vs. Lovable & AI Builders

(22:13) Leadership Challenges at WordPress

(23:56) HubSpot’s Legacy and OpenAI Connections

To suggest a topic, go to https://www.marketingschool.io.

For more content from Eric and Neil, check out Eric’s Leveling Up with Eric Siu YouTube channel and Neil’s Neil Patel YouTube channel.

Connect with Us:

Single Grain << Eric's ad agency

NP Digital << Neil’s ad agency

X @neilpatel, @ericosiu

Instagram @neilpatel, @ericosiu

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