In episode #1047, we discuss how podcasts are showing up in SERPs. Tune in to hear what you should do in order to take advantage of this.

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TIME-STAMPED SHOW NOTES:

• [00:27] Today’s Topic: Podcasts Are Appearing in Google SERPs. Here’s What You Should Do
• [00:35] Google had an IO event where they announced that this would happen.
• [00:55] You can see episodes and play them from the results page.
• [01:11] Google is also helping transcribe podcasts.
• [01:35] This is a sign that podcasting is becoming more popular.
• [02:42] A venture firm did a study on podcasts.
• [02:55] Once you have a podcast, make sure to create a website for it.
• [03:35] Podcasts audiences are different than video audiences.
• [03:55] Don’t expect results from day one.
• [04:04] That’s it for today!
• [04:09] We are almost at capacity for our live event, so register while you still can: Check out Single Grain for more info.

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