Episode #
SearchGPT gives brands 4x more referrals vs. Perplexity, How Scribe Publishing went from $21M to bankrupt to back, 1 Instagram reel on 2.5k followers = 950k views!?, and more
October 29, 2024

In episode #2851, Eric Siu and Neil Patel discuss AI’s implications for search engines like Google, the lessons learned from business failures, innovative marketing strategies, and the impact of AI on productivity and societal progress.

Don’t forget to help us grow by subscribing and liking on YouTube!

Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)

TIME-STAMPED SHOW NOTES:

(00:00) SearchGPT gives brands 4x more referrals vs. Perplexity

(01:32) How Scribe Publishing went from $21M to bankrupt to back

(07:05) 1 Instagram reel on 2.5k followers = 950k views!?

(08:58) Insights from 500k AI overviews

(10:07) Marc Benioff warns that AI, while useful, is overhyped and partly blames Microsoft

(14:11) That’s it for today! Don’t forget to rate, review, and subscribe!

Go to https://www.marketingschool.io to learn more!

Leave Some Feedback:

What should we talk about next?

Did you enjoy this episode? If so, please leave a short review.

Are you a 7-figure agency owner looking for community of other agency owners? Join our Agency Owner Association

Connect with Us:

Single Grain << Eric’s ad agency

NP Digital << Neil’s ad agency

X @neilpatel

X @ericosiu

Discover Latest Episodes

Episode
Does ChatGPT Actually Have A Higher Conversion Rate Than Google Traffic?, AI Traffic Is Not Being Tracked Accurately, How To Actually Spread AI Adoption Throughout Your Company, AI Is Slashing Headcount — Fast (Here’s What To Do)
June 16, 2025

In this episode #2988, Eric Siu and Neil Patel discuss how ChatGPT is changing user behavior and conversion rates compared to Google. They explore the rise of AI assistants in search, the cost efficie...

Episode
Is There Really A Summer Slump In B2B Marketing?, How We Are Managing Multiple Offers Right Now, What Are We Doing To Build A Brand
June 12, 2025

In this episode #2987, Eric Siu and Neil Patel discuss navigating B2B summer slumps, managing multiple offers, and building authentic brands. They also explore the emotional side of AI-generated conte...

Episode
Meta Is Letting AI Do All The Ad Work, Elon VS Trump- A Lesson On What You Shouldn’t Do Online, We’re Seeing Marketing Pick Up In Countries That Are Cutting Rates
June 11, 2025

In this episode #2986, Eric Siu and Neil Patel discuss AI in advertising, the need for human-AI collaboration, and challenges for small businesses. They also touch on online feuds and global marketing...