In episode #2837, they discuss the importance of white labeling services, ensuring quality in client relationships, and optimizing standard operating procedures (SOPs) for better onboarding and scaling. They also touch on navigating the AI landscape and leveraging technology for agency success.
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Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)
TIME-STAMPED SHOW NOTES:
(00:00) Introduction to Agency Owners Association Coaching Call
(00:29) SEO Challenges for SMBs and Content Strategy
(03:40) The Importance of Inbound Signals and Brand Queries
(05:11) Leveraging LinkedIn for Lead Generation
(07:42) Specialization vs. Diversification in Agency Services
(12:01) Focus on Mastery: Insights from Seth Godin
Go to https://www.marketingschool.io to learn more!
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Single Grain << Eric’s ad agency
NP Digital << Neil’s ad agency
X @neilpatel
X @ericosiu
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