Episode #
Should You Buy or Build A Business #1848
September 05, 2021

In episode #1848, we share our thoughts on whether it is best to buy or build a business. While buying businesses is typically easier to do, this is only true if you know how to run one, which requires building one. That being said, building businesses is very risky! Tune in to hear how to work out which one to do first.

TIME-STAMPED SHOW NOTES:

  • [00:25] Today’s topic: Should You Buy Or Build A Business?
  • [00:25] It is easier to buy but Neil prefers building.
  • [00:50] Learning how businesses work by building before buying.
  • [01:25] What Eric learned about building through buying Single Grain.
  • [02:07] The elements that make building a business risky.
  • [02:58] Looking at your strengths and playing to those.
  • [03:06] Knowing if the M&A game is your long-term strategy.
  • [05:09] That’s it for today!
  • [05:10] Go to marketingschool.io/live to learn more about our upcoming live event.

 

Get ad-free listening plus exclusive content with Marketing School Pro. Try for free at http://www.marketingschool.io/pro

 

Links Mentioned in Today’s Episode:

 

HBR Guide To Buying A Small Business

Start With Why

 

Leave Some Feedback:

 

 

  • What should we talk about next? Please let us know in the comments below
  • Did you enjoy this episode? If so, please leave a short review.

 

 

Connect with Us: 

 

Discover Latest Episodes

Episode
The 24-Hour Rule That Will Save Your Company
February 26, 2026

Neil and Eric break down why AI is reshaping business faster than most leaders realize, sparked by Satya Nadella’s vision of all in one product managers, designers, and developers. They react to Cla...

Episode
The 24-Hour Rule That Will Save Your Company
February 26, 2026

Neil and Eric break down why AI is reshaping business faster than most leaders realize, sparked by Satya Nadella’s vision of all in one product managers, designers, and developers. They react to Cla...

Episode
Are You Just An AI Slop Cannon?
February 25, 2026

AI is reshaping the K-shaped economy and separating high agency leaders from low agency workers. In this episode, hosts Neil and Eric break down what the K-shaped economy means, how AI mastery creates...