Episode #1186
Should You Even Use Twitter in 2020
October 30, 2019

In episode #1186, we answer the question of whether or not you should be using Twitter in 2020. With a committed but stagnant user base, it can be hard to know if Twitter is even still worth your energy. Tune in to hear our thoughts on using Twitter for marketing and what strategies might still be useful to you and your business!

TIME-STAMPED SHOW NOTES:

  • [00:25] Today’s topic: Should You Even Use Twitter in 2020?
  • [00:31] Twitter user numbers, growth and our own usage of the platform.
  • [01:10] Is Twitter still worth using from a marketing perspective?
  • [01:41] Examples of successful strategies on Twitter.
  • [02:25] The downsides of traffic rates from Twitter and your tweets.
  • [03:50] How you can use Twitter effectively in 2020.
  • [04:10] Why LinkedIn and YouTube are mostly better options to pursue.
  • [04:56] Some of the benefits you can still accrue from Twitter. 
  • [05:28] That’s it for today!
  • [05:31] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information.

Links Mentioned in Today’s Episode:

Leave Some Feedback:

 

  • What should we talk about next? Please let us know in the comments below
  • Did you enjoy this episode? If so, please leave a short review.

 

Connect with Us: 

Discover Latest Episodes

Episode
Most New Hires Are Dead Weight Without These Two Things
January 15, 2026

In this episode, hosts Neil and Eric break down why AI fluency is becoming a non negotiable skill for marketers and operators. They discuss shrinking headcount, rising revenue per employee, the return...

Episode
The P*rnhub Email Recap Marketing Strategy
January 14, 2026

Neil and Eric break down a controversial email marketing stunt inspired by a P hub recap, debating open rates, spam risk, and long-term brand damage. The conversation expands into X versus LinkedIn fo...

Episode
Why People Hate Agencies
January 13, 2026

hosts Neil and Eric break down why product builders get more respect than agencies, how bad agency experiences shape perception, and why products compound better than labor. They unpack AI-first teams...