Episode #850
Should You Focus on Link Building in 2019?
November 28, 2018

In episode #850, we discuss whether link building is still relevant. Tune in to hear what you should focus on in 2019.

We have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M downloads in a 30 day period. Take action: Rate, review, subscribe, and SHARE. Check the progress here!

TIME-STAMPED SHOW NOTES:

  • [00:27] Today’s Topic: Should You Focus on Link Building in 2019?
  • [00:40] Spend time on it, but don’t let it be your primary focus.
  • [01:15] Take an omni-channel approach to marketing.
  • [01:35] Moz and Search Engine Land take up most of the listings. Bigger brands take up more space.
  • [01:51] Focus on building your brand; the omni-channel approach is key to this.
  • [02:45] You won’t succeed immediately.
  • [02:55] Creating content and building a funnel will help you gain momentum.
  • [03:15] It’s not a numbers game, it’s about quality.
  • [04:00] Google doesn’t want to penalize everyone, they want to show the most relevant sites.
  • [04:25] Try to do it right and use useful and relevant information.
  • [04:45] Some of our podcast information is contradictory, because things have changed over the past year.
  • [05:30] Once you have momentum, the site will continue to grow.
  • [06:02] That’s it for today!
  • [06:10] Go here to see how many downloads the show is getting. Also rate and review to help us meet our goal of 1 Million downloads per month. Hopefully, we’ll see you at the live event in L.A.!

Leave some feedback:

  • What should we talk about next? Please let us know in the comments below.
  • Did you enjoy this episode? If so, please leave a short review.

Connect with us:

Discover Latest Episodes

Episode
Should You Run Your Marketing Team From Home Or From An Office?, Stop Trying To Measure Everything, A/B Testing At Its Finest, Google Lens Coming To YouTube Shorts
June 05, 2025

In this episode #2983, Eric Siu and Neil Patel discuss handling negative feedback on social media, the shift in remote work dynamics, and how AI is reshaping workforce structures. They highlight the e...

Episode
How We Keep A Positive Mindset When Things Are Rocky Economically, AI Has Killed Informational Content For SEO
June 04, 2025

In this episode #2982, Eric Siu and Neil Patel discuss maintaining a positive mindset during economic challenges, emphasizing resilience, perspective, and adding value to others. They explore the shif...

Episode
When Marketing Can Go Wrong: Taco Bell Adds Quality Meats To Its Creative Roster, How We Are Going To Test Using AI On Our Marketing Qualified Leads
June 03, 2025

In this episode #2981, Eric Siu and Neil Patel discuss when marketing goes wrong, using Taco Bell’s quality meat announcement as an example, and contrast it with effective strategies that drive posi...