Episode #850
Should You Focus on Link Building in 2019?
November 28, 2018

In episode #850, we discuss whether link building is still relevant. Tune in to hear what you should focus on in 2019.

We have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M downloads in a 30 day period. Take action: Rate, review, subscribe, and SHARE. Check the progress here!

TIME-STAMPED SHOW NOTES:

  • [00:27] Today’s Topic: Should You Focus on Link Building in 2019?
  • [00:40] Spend time on it, but don’t let it be your primary focus.
  • [01:15] Take an omni-channel approach to marketing.
  • [01:35] Moz and Search Engine Land take up most of the listings. Bigger brands take up more space.
  • [01:51] Focus on building your brand; the omni-channel approach is key to this.
  • [02:45] You won’t succeed immediately.
  • [02:55] Creating content and building a funnel will help you gain momentum.
  • [03:15] It’s not a numbers game, it’s about quality.
  • [04:00] Google doesn’t want to penalize everyone, they want to show the most relevant sites.
  • [04:25] Try to do it right and use useful and relevant information.
  • [04:45] Some of our podcast information is contradictory, because things have changed over the past year.
  • [05:30] Once you have momentum, the site will continue to grow.
  • [06:02] That’s it for today!
  • [06:10] Go here to see how many downloads the show is getting. Also rate and review to help us meet our goal of 1 Million downloads per month. Hopefully, we’ll see you at the live event in L.A.!

Leave some feedback:

  • What should we talk about next? Please let us know in the comments below.
  • Did you enjoy this episode? If so, please leave a short review.

Connect with us:

Discover Latest Episodes

Episode
ChatGPT Quietly Switches From Bing to Google
July 14, 2025

In this episode #3004, Eric Siu and Neil Patel discuss the shift from Bing to Google and the Microsoft-OpenAI partnership’s impact on businesses. They cover how marketing agencies are evolving amid ...

Episode
MrBeast’s SaaS Decision – A Mistake?, Pay per Crawl Launches for AI, Listicles Are Back, Why You Need Them for LLMs, How LLMs Will Rank You in the Future, AI Content Farms Are the New Arbitrage?
July 10, 2025

In this episode #3003, Eric Siu and Neil Patel discuss MrBeast's ViewStats and the AI thumbnail backlash, Cloudflare's pay-to-play model, and how LLMs are shaping the future of SEO. They also cover th...

Episode
The Collapse of Jaguar, How Meta Is Buying OpenAI Right in Front of Us, AI Mode vs. Classic Search Data, ChatGPT 5 Will Be INSANE
July 09, 2025

In this episode #3002, Eric Siu and Neil Patel discuss the collapse of Jaguar due to marketing missteps and the importance of understanding core audiences. They dive into Meta's AI acquisitions, compa...