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Episode #850
Should You Focus on Link Building in 2019?
November 28, 2018

In episode #850, we discuss whether link building is still relevant. Tune in to hear what you should focus on in 2019.

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TIME-STAMPED SHOW NOTES:

  • [00:27] Today’s Topic: Should You Focus on Link Building in 2019?
  • [00:40] Spend time on it, but don’t let it be your primary focus.
  • [01:15] Take an omni-channel approach to marketing.
  • [01:35] Moz and Search Engine Land take up most of the listings. Bigger brands take up more space.
  • [01:51] Focus on building your brand; the omni-channel approach is key to this.
  • [02:45] You won’t succeed immediately.
  • [02:55] Creating content and building a funnel will help you gain momentum.
  • [03:15] It’s not a numbers game, it’s about quality.
  • [04:00] Google doesn’t want to penalize everyone, they want to show the most relevant sites.
  • [04:25] Try to do it right and use useful and relevant information.
  • [04:45] Some of our podcast information is contradictory, because things have changed over the past year.
  • [05:30] Once you have momentum, the site will continue to grow.
  • [06:02] That’s it for today!
  • [06:10] Go here to see how many downloads the show is getting. Also rate and review to help us meet our goal of 1 Million downloads per month. Hopefully, we’ll see you at the live event in L.A.!

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