In episode #1509, we ask if you should go to war with a larger company. Recently Apple and Android kicked Fortnite off their app stores because the popular game violated the rules by adding in-app payments and discounts. A lawsuit and more between Epic and Apple ensued and we wonder if this will benefit or harm Epic in the long run. Tune in to find out more!
TIME-STAMPED SHOW NOTES:
- [00:25] Today’s topic: If You Should Go to War with A Larger Company.
- [00:30] Fortnite went all out against Apple by adding in-app payments and discounts.
- [00:52] How Apple responded and how Epic was prepared for a fight with lawyers ready, etc.
- [01:43] Neil’s thoughts: Do what is best for your customers, even fight a large company.
- [01:57] How this lawsuit could be good PR for Epic, and they are big enough to possibly win.
- [03:12] The significance of the discount Fortnite users have been given.
- [03:49] That’s it for today!
- [03:50] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785!
Links Mentioned in Today’s Episode:
Leave Some Feedback:
- What should we talk about next? Please let us know in the comments below
- Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
Discover Latest Episodes
In this episode #3042, Eric and Neil break down the competitive landscape and market positioning, the role of personalization in advertising, and hiring strategies that spotlight candidates with prove...
In this episode #3041, Eric and Neil discuss how to win big enterprise logos by focusing on relationships, networking, and long-term trust. They explain the role of RFPs, challenges in tracking leads,...
In this episode #3040, Eric and Neil discuss how businesses are using AI in marketing but struggling to see real revenue results, pointing out that most companies focus on flashy tools rather than KPI...