Should You Self-Publish Your Book or Go Traditional?
In episode #1679, we weigh up the pros and cons between traditional and self-publishing. If you are trying to gain credibility as a thought leader in your field, one of the best ways to do this is by writing a book. Neils shares his experiences having gone the traditional route and Eric speaks about why he has chosen a hybrid strategy for his new book. Tune in today!
TIME-STAMPED SHOW NOTES:
- [00:25] Today’s topic: Should You Self-Publish Your Book or Go Traditional?
- [00:30] The differences and pros and cons between traditional and self-publishing.
- [01:46] Why traditional publishers can be annoying.
- [02:25] Traditional publishers help you publicize your book.
- [03:03] Limitations to the freedom of the author who publishes traditionally.
- [03:38] How Eric is getting the best of both worlds using hybrid publishing.
- [04:40] That’s it for today!
- [04:44] Go to marketingschool.io/pro to learn more about our community.
Links Mentioned in Today’s Episode:
Leave Some Feedback:
- What should we talk about next? Please let us know in the comments below
- Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
Discover Latest Episodes
Neil and Eric break down Hamilton Helmer’s 7 Powers framework for building a durable competitive business: branding, process power, switching costs, scale economies, cornered resources, network econ...
Neil and Eric break down their biggest marketing predictions for 2026, covering SEO’s rebound, AEO reality checks, AI workflow automation, community building, in-person events, and why switching cos...
Neil and Eric break down why “storyteller” is suddenly the hottest corporate job title, from a Wall Street Journal trend to LinkedIn listings doubling in a year and Vanta paying up to $274,000 for...