Episode #
Should You Self-Publish Your Book or Go Traditional? #1679
March 18, 2021

Should You Self-Publish Your Book or Go Traditional?

In episode #1679, we weigh up the pros and cons between traditional and self-publishing. If you are trying to gain credibility as a thought leader in your field, one of the best ways to do this is by writing a book. Neils shares his experiences having gone the traditional route and Eric speaks about why he has chosen a hybrid strategy for his new book. Tune in today!

TIME-STAMPED SHOW NOTES:

  • [00:25] Today’s topic: Should You Self-Publish Your Book or Go Traditional?
  • [00:30] The differences and pros and cons between traditional and self-publishing.
  • [01:46] Why traditional publishers can be annoying.
  • [02:25] Traditional publishers help you publicize your book.
  • [03:03] Limitations to the freedom of the author who publishes traditionally.
  • [03:38] How Eric is getting the best of both worlds using hybrid publishing.
  • [04:40] That’s it for today!
  • [04:44] Go to marketingschool.io/pro to learn more about our community.

 

Links Mentioned in Today’s Episode:

 

Hustle

Leveling Up

Page Two

 

Leave Some Feedback:

 

 

  • What should we talk about next? Please let us know in the comments below
  • Did you enjoy this episode? If so, please leave a short review.

 

 

Connect with Us: 

 

Discover Latest Episodes

Episode
The Rule of 7 Is Dead: Why You Need 28 Touches Now
October 22, 2026

Eric and Neil say the rule of 7 has grown toward the rule of 28, and that buyers touch a brand 8 times for a sub-$100 B2C buy and 23 times at $10K-plus. A gelato shop stranger who knew them from diffe...

Episode
Do NOT Sleep on X Money!
October 20, 2026

Eric and Neil start with X Money, which pays 3% cash back and 6% interest, and argue that the offer is under marketed and would get more people investing. They test an AI-written blog post on a client...