Episode #1395
Special Behind the Scenes Q+A with Neil and Eric
May 27, 2020

In episode #1395, Eric and Neil respond to a bunch of diverse questions from their audience. From questions about purchasing expired websites and ranking well without backlinks to ones related to social sharing plugins and the best strategies to grow a podcast. Tune in to hear how splintering your main product into smaller affordable segments can help you get more customers in the door! 


  • [00:00] The context for today’s Ask Me Anything episode and how you can get in! 
  • [01:03] YouTube and other resources to learn more about marketing and branding.
  • [01:38] What to do if your CEO does not have the list of top 100 customers/accounts.
  • [01:58] Don’t wait for the approval or permission of another. 
  • [02:34] Does buying expired or premium domains work?
  • [02:51] Advice about the most important focus areas in SEO.
  • [03:53] Buy websites now since you can get good deals at the moment.
  • [04:16] The best way to rank a page if you don’t have backlinks. 
  • [04:47] Does using social sharing plugins increase your page load speed?
  • [05:05] Thoughts on whether search engines can crawl video content and rank accordingly. 
  • [05:54] The number one strategy we’ve used to get listeners for our podcast. 
  • [06:21] Leveraging Instagram and other platforms where your ideal customers hang out. 
  • [07:14] Why you might want to splinter your main product and sell it to get people in.  
  • [07:34] That’s it for today!
  • [07:50] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information.

Links Mentioned in Today’s Episode:


Marketing School 

The 22 Immutable Law of Marketing


Leave Some Feedback:


  • What should we talk about next? Please let us know in the comments below
  • Did you enjoy this episode? If so, please leave a short review.


Connect with Us: 

Discover Latest Episodes

10 Things that Always Work in Marketing: Part 1 #2303
December 09, 2022

In episodes #2303 and #2304, Neil and Eric share 10 marketing tips that actually work! As we head into 2023, we believe that things are going to get harder before they get easier, but there is a silve...

Airbnb’s “Brand vs Search” Bet Pays Off #2302
December 08, 2022

In episode #2302, we discuss how Airbnb’s brand versus search bet is actually paying off. According to the Wall Street Journal, Airbnb’s strategy of slashing ad spending to invest in bran...

Where We Think Twitter is Going in the Long-Term #2301
December 07, 2022

In episode #2301, we talk about where we see Twitter going in the long term. After Elon Musk's recent acquisition of the social media platform, there has been much activity and speculation about where...