Episode #1565
Tactics Will Only Get You So Far
November 18, 2020

In episode #1565, Neil and Eric talk about tactics and why they can only take your business so far. Although we often hear about different tactics to implement, in order to grow your company, strategy and disruption are the important, high-level requirements that will help your business succeed. Tune in today to hear more.

TIME-STAMPED SHOW NOTES:

  • [00:25] Today’s topic: How Tactics Will Only Get You So Far.
  • [00:33] Strategies versus tactics: The differences between the two.
  • [01:08] Without a strategy to back it up, tactics will always fall short.
  • [01:14] Businesses are built off of strategies and concepts, not tactics.
  • [02:35] The strategy that Neil used to beat his competition when he created Ubersuggest.
  • [02:51] Tesla’s business strategies and why they are so effective.
  • [04:20] Disruption is the key to winning in your business.
  • [04:50] Learn about strategy first, before you get to the granular tactics. 
  • [04:53] That’s it for today!
  • [04:53] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785!

 

Links Mentioned in Today’s Episode:

 

Tesla

Elon Musk on Twitter

The Art of Strategy

 

Leave Some Feedback:

 

  • What should we talk about next? Please let us know in the comments below
  • Did you enjoy this episode? If so, please leave a short review.

 

Connect with Us: 

 

Discover Latest Episodes

Episode
Is Storytelling the New Marketing?
December 26, 2025

Neil and Eric break down why “storyteller” is suddenly the hottest corporate job title, from a Wall Street Journal trend to LinkedIn listings doubling in a year and Vanta paying up to $274,000 for...

Episode
What We Would Gamble On
December 24, 2025

Neil and Eric break down smart bets from a work and investment perspective, why crypto still has upside potential, and why hiring great people only works at the right stage of business. They share rea...

Episode
AI Law Firm Hits $100M But…
December 24, 2025

In this episode, Neil and Eric break down the rise of AI hype versus real usage, using Harvey AI, Microsoft Copilot, and ZoomInfo as case studies. They discuss $8B AI valuations, low user adoption, re...