Episode #1385
The #1 Paid Ads Campaign We Have Run (And Why You Should Copy it)
May 17, 2020

In episode #1385, we share our number one paid ad campaigns and why you should copy them! We look at the amazing risk and reward that Eric experienced at Treehouse a few years back and Neil’s use of webinar-based solutions to customer problems. Both of these examples are easy enough to incorporate into your business, so tune in to find out how!

TIME-STAMPED SHOW NOTES:

  • [00:25] Today’s topic: The Number 1 Paid Ad Campaigns We Have Run and Why You Should Copy Them.
  • [00:43] The risk that Eric took while working at Treehouse!
  • [02:24] Pulling a rabbit out of a hat and saving the company at the last minute.
  • [03:23] Neil’s strategy for using video to offer a solution through a webinar.
  • [04:31] Staying focussed on strategy and the effect that this can have.
  • [05:13] Using AI to optimize your ads — the new way to do things.
  • [06:06] That is it for today!
  • [06:09] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information.

Links Mentioned in Today’s Episode:

Treehouse

Leave Some Feedback:

 

  • What should we talk about next? Please let us know in the comments below
  • Did you enjoy this episode? If so, please leave a short review.

 

Connect with Us: 

Discover Latest Episodes

Episode
How Marketing Will Completely Change in 2026
December 29, 2025

Neil and Eric break down their biggest marketing predictions for 2026, covering SEO’s rebound, AEO reality checks, AI workflow automation, community building, in-person events, and why switching cos...

Episode
Is Storytelling the New Marketing?
December 26, 2025

Neil and Eric break down why “storyteller” is suddenly the hottest corporate job title, from a Wall Street Journal trend to LinkedIn listings doubling in a year and Vanta paying up to $274,000 for...

Episode
What We Would Gamble On
December 24, 2025

Neil and Eric break down smart bets from a work and investment perspective, why crypto still has upside potential, and why hiring great people only works at the right stage of business. They share rea...