Episode #
The $5 Million Marketing Playbook That Everyone Overlooks
November 08, 2023

Ali Abdaal discusses his journey from a struggling YouTuber to a successful entrepreneur. He shares how he discovered the world of Internet marketing and the impact it had on his business. Ali emphasizes the importance of finding ways to make work enjoyable, as this can lead to increased productivity and overall success.
TIME-STAMPED SHOW NOTES:

[00:00] – Ali Abdaal’s Journey from $2 to $5 Million

[01:42] – Ali’s business model: 99% free content, 1% paid courses.

[03:19] – Ali’s advice for finding your style and niche on YouTube.

[06:33] – You shouldn’t rely solely on YouTube’s organic reach.

[08:39] – Creating organic content sources and delivery vehicles that don’t rely on Ali.

[12:09] – How to grow your email list organically

[15:43] – Unexpected success and revenue from the live cohort courses

[20:39] – Ali explains the structure and benefits of their $5,000/year program.

[21:28] – Ali shares his concerns about charging for a mastermind.

[26:02] – Ali talks about his early ventures into making money online

[28:13] – Ali defines what a “feel good” business is

[30:17] – Ali plans to create a productivity course and explore equity partnerships

[31:50] – Ali Abdaal decides to film whatever he wants for his YouTube channel.

[32:30] – Ali Abdaal talks about his book “Feel Good Productivity”.

[39:38] – Ali Abdaal discusses his weekly vlog experiment 

[42:45] – Simplifying productivity with GPS (goal, plan, system)

[46:21] – Ali Abdaal talks about his “Why” in life

[47:26] – Find Ali Abdaal online

Go to https://www.marketingschool.io to learn more!

Links Mentioned in Today’s Episode:

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