Episode #
The Anatomy of A High Converting Sales Letter #2110
May 29, 2022
In episode #2110, we talk about the anatomy of a high converting sales letter! From the way you formulate your headline, to how you answer objections and customer questions, these are the marks you need to hit every time you are trying to make conversions. Tune in to hear all about it!
TIME-STAMPED SHOW NOTES:
  • [00:22] Today’s topic: The Anatomy of A High Converting Sales Letter.
  • [00:26] Explaining exactly what a sales letter is and should be. 
  • [00:50] The importance of a great headline to attract attention.
  • [01:21] Pinpointing the reasons that someone would not buy what you are selling.
  • [02:35] Why customer development is vital and how this relates to your sales letters.
  • [03:47] The patience that is necessary for collecting the rewards of your hard work.
  • [04:19] That’s it for today!
  • [04:21] Go to https://www.marketingschool.io/live to learn more about our next event!
 
Links Mentioned in Today’s Episode:
 
 
Leave Some Feedback:
 
  • What should we talk about next? Please let us know in the comments below
  • Did you enjoy this episode? If so, please leave a short review.
 
Connect with Us: 
 

Discover Latest Episodes

Episode
You’re not Elon Musk – be careful with what you say, it will affect your marketing, Adidas performance marketing didn’t work, and When will businesses start booming again? What we are seeing in the ad industry
September 11, 2024

In episode #2818, Eric Siu and Neil Patel discuss how Elon Musk's outspokenness has negatively impacted his business, branding and performance marketing with a focus on Adidas and Nike, and when busin...

Episode
How Meta AI got 400M monthly active users/40M daily active users, and The $1 trillion dollar business with a crappy website
September 10, 2024

In episode #2817, Eric Siu and Neil Patel discuss the measurement of active users, the importance of website design, the value of attending conferences, and the benefits of starting a business at a yo...

Episode
Should you invest in real estate?, $50M offer > $1B offer?, From $1B to $600K – Cameo’s downfall?, and Your business is only worth what someone is willing to pay
September 09, 2024

In episode #2816, Eric Siu and Neil Patel discuss investing in real estate versus investing in a business, the idea of using your business’ income to invest in real estate for tax benefit, the chall...