Episode #
The Best Type of Fame to Get the Most Money
February 12, 2024

In episode #2675, we discuss the advantages of being niche famous versus being well-known in a massive Total Addressable Market (TAM). We explore examples such as Kylie Jenner and Sam Altman, highlighting the importance of monetization and privacy. Learn why building a brand like Google or Tesla can be more lucrative than personal branding, and discover how niche fame can offer power and protection.

 

Don’t forget to help us grow by subscribing and liking on YouTube!

 

Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT

 

TIME-STAMPED SHOW NOTES:

  • (00:00) Today’s topic: The Best Type of Fame to Get the Most Money
  • (00:06) Neil’s opinion on the best type of fame: Being well-known in a massive total addressable market (TAM)
  • (00:32) Kylie Jenner’s fame in the beauty industry
  • (01:11) Eric’s opinion on the best type of fame: Niche fame for industry recognition and privacy
  • (02:00) Neil discusses the challenges of monetizing fame in a wide audience
  • (03:33) Eric shares an example of a niche audience with potential for monetization
  • (03:59) Neil highlights the importance of a niche with a large TAM for profitability
  • (04:28) Discussion on Sam Altman’s niche fame and potential for future recognition
  • (05:35) Conclusion: Balancing fame, privacy, and profitability
  • (06:00) Neil mentions Brian Dean’s new YouTube channel for exploding topics
  • (06:29) Neil describes the content of Brian Dean’s first video and its relevance
  • (07:23) Neil emphasizes the financial potential of building non-personal branded companies
  • (08:02) Eric adds an example of a factory that produces products for a lower cost
  • (08:50) Eric clarifies the limitations of accessing the factory mentioned
  • (09:10) That’s it for today! Don’t forget to rate, review, and subscribe!

Go to https://www.marketingschool.io to learn more!

 

Leave Some Feedback:

  • What should we talk about next? Please let us know in the comments below
  • Did you enjoy this episode? If so, please leave a short review.

 

Connect with Us: 

 

See omnystudio.com/listener for privacy information.

Discover Latest Episodes

Episode
If You’re Not Adopting AI, F**k You. You Will Be A Burden On Society, Unilever To Hire 20-30x More Influencers, How We’re Handling Influencer Pitches, LLM Marketing Will Be Controlled By The Brand Side, Not SEO., How To Triple Your Form Conversion Rate
June 18, 2025

In this episode #2990, Eric Siu and Neil Patel discuss why adopting AI is essential, the tension between optimism and pessimism in business, and how to navigate chaos. They explore the growth of influ...

Episode
Reddit Uses AI To Translate Millions Of Pages And Google’s OK With It, How To Effectively Recruit Offshore Talent Using AI, What’s More Important Than Business, What The Future Of SaaS Will Look Like
June 17, 2025

In this episode #2989, Eric Siu and Neil Patel discuss how AI is transforming translation, content creation, and talent acquisition. They reflect on work-life balance, the value of relationships in bu...

Episode
Does ChatGPT Actually Have A Higher Conversion Rate Than Google Traffic?, AI Traffic Is Not Being Tracked Accurately, How To Actually Spread AI Adoption Throughout Your Company, AI Is Slashing Headcount — Fast (Here’s What To Do)
June 16, 2025

In this episode #2988, Eric Siu and Neil Patel discuss how ChatGPT is changing user behavior and conversion rates compared to Google. They explore the rise of AI assistants in search, the cost efficie...