Episode #
The Best Way to Engineer Word of Mouth Marketing #2371
February 16, 2023

In episode #2371, we talk about the best way to engineer word-of-mouth marketing. We all know the usefulness of free, word-of-mouth marketing, but how can you engineer it for your offer? In this episode, we explore a few examples and ideas that might get the cogs turning for you. Tune in to hear about viral content, freemium models, and more!
TIME-STAMPED SHOW NOTES:

[00:22] Today’s topic: The Best Way to Engineer Word of Mouth Marketing.

[00:30] What is word-of-mouth marketing and why is it important?

[01:32] Standing out and becoming indispensable.

[02:26] Weighing the usefulness of referral programs.

[03:15] Basing your offer on price, and creating a free version.

[05:39] Using viral content as a means to build hype and promote your offers.

[08:01] That’s it!

[08:06] Go to https://www.marketingschool.io for more resources!

Links Mentioned in Today’s Episode:

Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro

Seth Godin

Purple Cow

Linchpin 

Harmon Brothers

Ubersuggest 

Dharmesh Shah

HubSpot 

$100M Offers

Alex Hormozi

Coffeezilla  

Logan Paul 

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Twitter @neilpatel 

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