In episode #1774, we talk about the biggest SEO opportunity you are missing. When it comes to SEO, people typically believe that ranking high is a matter things like of backlinks, keywords, and on-page errors. It is easy to get so obsessed with optimizing for these features that you miss the main aim: solving the client’s problem!

TIME-STAMPED SHOW NOTES:

• [00:25] Today’s topic: The Biggest SEO Opportunity You’re Missing.
• [00:27] People want to easily find the solution to a problem they search Google for.
• [01:12] Typical SEO features like backlinks catch the attention of algorithms but not people.
• [01:42] Solving people’s problems is the real key to ranking high on Google.
• [02:04] The mistakes Eric made early on.
• [02:47] Approaching SEO from a customer-centric mindset.
• [04:10] Go to marketingschool.io/live to hang out with Neil and Eric in September.

Get ad-free listening plus exclusive content with Marketing School Pro. Try for free at http://www.marketingschool.io/pro

Links Mentioned in Today’s Episode:

Leave Some Feedback:

• What should we talk about next? Please let us know in the comments below

• Did you enjoy this episode? If so, please leave a short review.

Connect with Us: 

• Neilpatel.com
• Quick Sprout 
• Growth Everywhere
• Single Grain
• Twitter @neilpatel 
• Twitter @ericosiu