Episode #
The Differences Between Mediocre and Standout Marketers
May 22, 2023

In episode #2461, you’ll hear about some of the differences between mediocre and standout marketers (and how you can be the latter, not the former). The great Charlie Munger once said, “Invert, always invert.” That’s what we’ll be doing today as we highlight some of the key characteristics of mediocre marketers so that you can improve your strategy, not by trying to achieve excellence, but by avoiding mediocrity. Tune in to learn more!


  • [00:00] Today’s topic: The Differences Between Mediocre and Standout Marketers.
  • [00:31] Why this is a lesson in avoiding mediocrity, not achieving excellence.
  • [01:12] What mediocre marketers look like in the context of AI.
  • [01:59] Defining what it means to be an “ABC marketer.”
  • [02:19] The reactive nature of mediocre marketers.
  • [02:36] Why it’s important to read, study your competition, and analyze your data.
  • [03:25] Focusing on the short-term versus focusing on the long-term.
  • [04:57] The cons of relying on platforms rather than building your own audience.
  • [05:17] How you can benefit from embracing failure.
  • [05:49] Why standout marketers don’t believe that they know everything?
  • [06:35] The value of being proactive and iterating constantly.
  • [07:05] That’s it for today! Don’t forget to rate, review, and subscribe!

Go to https://www.marketingschool.io to learn more!

Links Mentioned in Today’s Episode:

Leave Some Feedback:

  • What should we talk about next? Please let us know in the comments below
  • Did you enjoy this episode? If so, please leave a short review.

Connect with Us: 

Learn more about your ad choices. Visit megaphone.fm/adchoices

See omnystudio.com/listener for privacy information.

Discover Latest Episodes

The future of marketing agencies, How to increase your agency’s value, & more
February 20, 2024

In episode #2681 of Marketing School, hosts Eric Siu, Neil Patel, and Ralph Burns along with Kasim Aslam from the Perpetual Traffic podcast delve into the future of agencies and the evolving landscape...

MrBeast makes $250k on X, Using ViewStats, and How to avoid the fate of legacy media
February 19, 2024

In episode #2680, we delve into the success of Mr. Beast's YouTube video and the strategies that propelled it. We analyze how Mr. Beast's extensive social following and top-notch content played pivota...

Revealing Neil Patel’s marketing strategy, Eavesdrop Marketing, 30% of Zapier employees now have AI zaps doing stuff automatically for them, and the 25 qualities of a great piece of content
February 16, 2024

In episode #2679, we discuss our experiences in taking back control of our marketing strategies. Neil shares his frustration with the overload of content being produced by his team and explains how he...