Episode #
The Hidden Importance of Reputation Management #1642
February 07, 2021

The Hidden Importance of Reputation Management

In episode #1642, we talk about the hidden importance of reputation management. The meaning of reputation is basically what people think and say about you, and in today’s world of online marketing, we can think about reputation as referring to the information people see when they search you on the internet. Tune into this episode to learn about ‘quick’, ‘neutral’, and ‘long-term’ methods that you can use to correct your reputation, and the effectiveness of each strategy.

TIME-STAMPED SHOW NOTES:

  • [00:25] Today’s topic: The Hidden Importance of Reputation Management.
  • [00:35] What is reputation management?
  • [00:49] Making sure people see positive things when they see you online. 
  • [01:48] How to correct your reputation if it has been damaged.
  • [02:10] You can’t please everybody.
  • [02:56] Hacking Google versus generating goodwill.
  • [03:14] ‘Neutral’ ways of reputation management.
  • [04:06] That’s it for today!
  • [04:07] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785!

 

Links Mentioned in Today’s Episode:

 

Jeff Bezos

Warren Buffet

Apple

 

Leave Some Feedback:

 

 

  • What should we talk about next? Please let us know in the comments below
  • Did you enjoy this episode? If so, please leave a short review.

 

 

Connect with Us: 

 

Discover Latest Episodes

Episode
What to Do If Someone Copies Your Product?
September 17, 2025

In this episode #3042, Eric and Neil break down the competitive landscape and market positioning, the role of personalization in advertising, and hiring strategies that spotlight candidates with prove...

Episode
How to Win Big Enterprise Logos
September 16, 2025

In this episode #3041, Eric and Neil discuss how to win big enterprise logos by focusing on relationships, networking, and long-term trust. They explain the role of RFPs, challenges in tracking leads,...

Episode
AI Doesn’t Drive Revenue Today!
September 15, 2025

In this episode #3040, Eric and Neil discuss how businesses are using AI in marketing but struggling to see real revenue results, pointing out that most companies focus on flashy tools rather than KPI...